Zumba Convention

Creative Direction
Experience Design
Print
Tradeshows
Merchandise/Apparel
Collateral

Experiential branding of the Zumba Instructor Network (ZIN) Convention in Orlando, Florida. Celebrating 10 years of Zumba, provided creative direction for over 300 deliverables at the 2.1 million-sq-ft Orange County Convention Center plus three hotels infusing the Zumba brand into every touchpoint of this unforgettable annual experience.